Communications strategy

Major businesses and organisations need a professional communications strategy in place to project their core messages and protect their reputation.
 
Target audiences – such as the public, national, local and specialist media, local and national politicians and officials – are carefully identified and specifically targeted.
 
MIP works with clients to develop strategies that exploit the media to the full while giving early warning of potential hostile headlines.
 
MIP strategies are tailor-made and produced after detailed face-to-face discussions with clients and after extensive in-house research.

Media relations

MIP is on call 24 hours a day and offers a personal service to clients.
 
MIP draws on its extensive high-level contacts in press and broadcasting to advance and defend the interests of its clients.

Crisis management

MIP advises and assists on drawing up and implementing crisis management strategies. MIP ensures that clients have in place effective systems to deal with media crises and brings its expertise to bear on resolving problems.

Media Training
see our 3-minute DVD on this aspect of our work

Through our subsidiary Pitch-Perfect, run in conjunction with Jonathan Haslam, former Downing Street press secretary and City communications professional, MIP offers a full range of media and presentation training courses.
 
MIP is the official trainer for the British Venture Capital Association and works with a variety of City firms, business leaders and politicians.
 
MIP researches the background to a client’s areas of activity and devises media simulations that mirror the challenges posed by TV, radio and press interviews.
 
MIP also specializes in presentation training for company executives, using professional voice coaches and image consultants.
 
MIP works with a number of media professionals drawn from broadcasting and newspapers to provide a high quality service.
 
Dedicated TV and radio crews supply full recording and playback facilities.

Political consultancy

MIP has excellent contacts among senior Conservative politicians and extensive contacts across Whitehall and Westminster.
 
Our political expertise plus our media connections enable us to give your campaign real traction in the places that matter.

Analysis and research

MIP has a skilled team of in-house researchers meaning that we can give clients the benefit of swift and sophisticated background information and advice and help plan winning communications campaigns.